Birch Hotel Group creates a warm, clean, and nostalgic environment for our guests. As an eclectic collection of motels, hotels, retreats, resorts, pubs, and guest houses we cater for all walks of life. We bring guests back in the comfort of one’s own home to share their travel stories and relive the good old days but better. We have the knowledge to deliver the highest quality of services towards inspiring moments of creative holidaying, developed systems, and new technologies. The Birch Hotel Group team delivers the highest quality of services for its guests at all our properties towards an improved quality of our guests’ journey of nostalgic transformation.
An innovative and evolving hospitality and tourism brand in Australia, Birch Hotel Group strives to become the industry leaders in creating travel experiences that are all inclusive and cater to a wide variety of experiences and demographics. Our long-term aim is that from coast to country you will be able to find a Birch Hotel Group destination to provide you – our visitors from that home away from home experience.
We are ambitious, unconventional, and fearless industry leaders in the hospitality and tourism sector. Our team members are trained to represent our brand and embody the values of inclusiveness, consistency, and friendliness. Our work will be guided and informed by our beliefs and commitments to inclusiveness, diversity and just being real. Birch Hotel Group is an innovative and evolving brand providing its guests with an open, honest, ethical, and genuine experience. We conduct ourselves with integrity, and greet all with respect, and a smile on arrival.
Cooktown Motel is established under Australia’s uniquely vibrant and innovative accommodation chain, Birch Hotel Group. Founded by prominent property investor Nathan Birch, whose intimate knowledge in growing successful businesses, combined with his ventures into the tourism industry, creates an accommodation experience like never seen beforehand. Nathans’s venture into the tourism industry aspires to provide excellent guest experiences, high standards of cleanliness and a comfortable living environment that will leave you feeling satisfied throughout your entire stay.